The contemporary women’s line designed in sunny L.A. Through our retro-inspired collections, Wildfox has become a favorite line among A-list celebrities and International Influencers and has grown to include a full range of tops, bottoms, sunglasses, dresses, intimates, and swimwear.

Height and Width was formed through a partnership with a local network of craftsman. I designed and prototyped a line of modern furniture, directed the photoshoots and then created the online experiences to grow the brand online. The branding was designed to be minimal with bold accents to stand out in the online market. The product page needed to demonstrate the features of the product and give a full view of the pieces to help customers envision each piece.

ERB Supply is the 5th largest cannabis farm in California. The investment team hired me to develop their brand and digital strategy. We defined solutions to quickly launch the brand against trade show and stakeholder deadlines. I worked with their team to align the brand goals and define the audience. The outcome was a branded design system to work over a variety of legal compliant product packaging, website design, trade show booths, sales collateral and investor decks.

During strategy sessions I helped the management define new areas for business opportunities to dropship flat packed kitchen cabinets nationwide. I developed the competitive landscape, target audience and strategy. The tactics involved branding, informational and ecommerce website and print collateral. I directed and internal team to design campaigns and marketing funnels.